Making OKRs Lean Again
Objectives and Key Results. A 40-year old, simple goal-setting framework, initially created by and for technology companies that needed to innovate at the speed of light. They are still wildly relevant today, some four decades later, and when used correctly, they can help you to achieve 10x growth. The popularity of the tool is still rapidly growing, as measured by the number of software companies developing tooling for it. At the same time, we see companies abandoning them. Why is that? Why is there so much fuss about OKRs anyway? To paraphrase John Cutler: “[...] they are just goals!” They are supposed to be simple.
Let me tell you about a fictional character. Let’s call him Dave. Dave’s story will help to illustrate how most organizations start their OKR journey.
Click the links below to read the whole series and join Dave on his journey.
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